Ling Meng is Vice President of Omni Merchandising at Sephora China, where she oversees a network of over 300 stores and online channels. With 18+ years of experience in omni-channel retail, brand incubation, and P&L management for major retailers such as Sephora, Watsons, and Carrefour, Ling is a recognized leader in C-beauty market strategy and international brand partnerships. She has driven triple-digit growth in China’s competitive beauty sector, launched Western indie brands, and pioneered data-driven merchandising and CRM activation to optimize customer experience and retail performance⁠.