What’s hot at Cosmoprof Asia for Hair?

Posted on December 20, 2018 by Cosmoprof-Asia

Today there is much more to hairdressing than just a great look. Above all, hair has to be healthy and happy. And this means hi-tech solutions so solving problems like thinning hair, split ends, and frizz. Let’s see the favourite finds by Estetica team at Cosmoprof Asia 2018. Read more [...]

Eco-Innovations in Cosmetic Packaging

Posted on December 11, 2018 by Cosmoprof-Asia

The impact of product packaging on the environment is real and grim. The beauty industry, with its emphasis on aesthetics, has historically been a significant contributor of plastic wastes which can take up to 1000 years to decompose. Thankfully, all is not lost. A new generation of consumers and corporates are nourishing the growth of environmentally responsible packaging. Read more [...]

SKINTONIC at Cosmoprof Asia 2018

Posted on November 2, 2018 by Cosmoprof-Asia

The “SKINTONIC” is an integrated project across the two exhibition venues, giving visitors the full experience from the production to the retailing of “SKINTONIC”. “The “SKINTONIC – the Factory” at AWE shows the production of a unique anti-aging, lifting deluxe serum. "SKINTONIC - The Shop" at HKCEC is a concept store featuring the futuristic elements of augmented reality (AR), which is a brand-new packaging approach to beauty products. Read more [...]

What’s New about Hair at Cosmoprof Asia 2018?

Posted on October 25, 2018 by Cosmoprof-Asia

Given the number of exhibitors and things to see and do at Cosmoprof Asia, Estetica is pinpointing a few great products you should be sure to check out as you browse the floor. Lately the biggest news tends to be hair colour and, with the change of seasons, hair care and hair loss prevention. Read more [...]

A Mask For Every Occasion

Posted on October 9, 2018 by Cosmoprof-Asia

Who doesn’t love mask? Putting a mask on is like going for a flash facial that fixes your skin concerns and gives you supple and glowing skin in an instant! If you are constantly on the lookout for amazing masks that do wonders to your skin, look no further. Read more [...]

Green is the New Black

Posted on September 3, 2018 by Cosmoprof-Asia

Today, consumers are becoming increasingly aware of the impact of their makeup and personal care products not only on their skin but on the environment as well. This leads to an increasing demand for natural, organic products produced with sustainability in mind. This year in Cosmoprof Asia, we are seeing a surge of exhibitors, totalling over 120, in the Natural & Organic Zone which was unveiled last year. Below are some interesting products to whet your appetite. Read more [...]

Naturals, halal and Korean beauty steal the show at Cosmoprof Asia

Posted on January 23, 2018 by Cosmoprof-Asia

At 2017 Cosmoprof Asia, the most exciting new feature also highlighted one of the major beauty trends in the Asia-Pacific C&T market: green beauty. ‘Natural & Organic’ featured an interesting mixture of companies that reflect the diversity of today’s international organic beauty market. Read more [...]

COSMOPROF ASIA 2017: Chalk up a big success with the the “One Fair, Two Venues” approach

Posted on January 22, 2018 by Cosmoprof-Asia

ESTETICA'S reporter at the fair kept busy taking part in the many events, conferences, awards, and the exhibition floors at the most relevant networking event for the beauty industry in the Asia-Pacific region, gathering under one roof buyers, distributors, suppliers and retailers from all over the world. Read more [...]

Innovations Along the Beauty Supply Chain

Posted on November 8, 2017 by Cosmoprof-Asia

The importance of the new supply chain rests in the fact that it connects the brand with the consumer, and leverages this relationship throughout the development and creation of product. This model represents unchartered territory, yet also great opportunity. The brands that pursue innovative applications and strategies within the new supply chain will differentiate themselves in a crowded and complex industry. Read more [...]

Country of Honour 2017: Korea – Trailblazer in Beauty and Cosmetic Innovation

Posted on November 3, 2017 by Cosmoprof-Asia

Cosmoprof Asia continues to see a commanding presence of Korean exhibitors and products, supported by the Korea Trade Investment Promotion Agency (KOTRA), this year. With a total of 549 Korean companies participating in the fair, it was a 17% increase from last year. Read more [...]