FROM GREEN BEAUTY TO CLEAN BEAUTY: BEING NATURAL IS NOT ENOUGH

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VinyluxGrpBright2 Sustainability has been at the core of the debate among cosmetic stakeholders for years. For a long time, "green beauty" has colonized perfumeries and mass-market, bringing the relationship between consumption habits and respect for the environment to the center of attention. However...         Read more [...]

TIME SAVING BEAUTY: EFFICACY AND HIGH PERFORMANCE FOR YOUR BEAUTY ROUTINE

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VinyluxGrpBright2 Multitasking and time-saving beauty products are the most sought-after by global consumers. WeCOSMOPROF International is the best showcase for retailers, distributors, and professionals looking for the latest news...         Read more [...]

IT’S TIME TO REDEEM: BEAUTY PROPOSALS BEYOND COVID

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VinyluxGrpBright2 "Lockdown", "restrictions", "distancing", "curfew": in recent months, our everyday language has rediscovered terms with a consistent aura of negativity and austerity. Today, finally, this moment seems ever closer, thanks to vaccination campaigns and gradual reopening programs: green light for news and fun...         Read more [...]

I-BEAUTY: INDIA A LEADER IN THE COSMETICS INDUSTRY OF TOMORROW

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VinyluxGrpBright2 Demographic growth, ever-improving economic and social conditions, and the development of the manufacturing and digital sectors in India have made the country an international superpower. The improved quality of life in India instantly boosted personal care, to the point that estimated growth for the 2018-2023...         Read more [...]

DIGITALIZATION, MULTICULTURALISM AND SUSTAINABILITY: THE KEYS TO THE EVOLUTION OF AMERICAN COSMETICS

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VinyluxGrpBright2 North America is a key player for the development of the international cosmetics industry, with a turnover of $101 billion in 2019. The pandemic has certainly harmed the region, causing revenue to drop...         Read more [...]

THE COSMETICS MARKET IN EUROPE: TODAY’S CHALLENGES, TOMORROW’S OPPORTUNITIES

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VinyluxGrpBright2 Despite not having a lengthy history, the European Union has established itself as one of the top economic powers in just 15 years, ranking alongside the United States and China for its role in international commerce...         Read more [...]

THE DEVELOPMENT OF THE ASIA-PACIFIC REGION: CONSUMER TRENDS AND NEW OPPORTUNITIES

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VinyluxGrpBright2 WeCosmoprof International, the new digital event under the Cosmoprof brand designed to enrich the virtual event space, with its first edition will take place from 7 to 18 June 2021...         Read more [...]

COSMOPROF PRESENTS WECOSMOPROF INTERNATIONAL – THE DIGITAL EVENT FOR THE COSMOPROF GLOBAL COMMUNITY

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VinyluxGrpBright2 WeCosmoprof International, the new digital event under the Cosmoprof brand designed to enrich the virtual event space, with its first edition will take place from 7 to 18 June 2021...         Read more [...]

The 25th edition of Cosmoprof Asia will be held from 17 to 19 November 2021 – one venue: hybrid format

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VinyluxGrpBright2 The 25th edition of Cosmoprof Asia, the reference b2b event for global cosmetic industry professionals interested in the exciting opportunities in the Asia-Pacific region, will be held from 17 to 19 November 2021...         Read more [...]

The new Cosmoprof 2021 advertising campaign is a message of rebirth for the international beauty community

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VinyluxGrpBright2 December 2020 – The cosmetics industry is ready to blossom again: this is the message that the international Cosmoprof network wants to give to launch the next appointments in 2021. The format of b2b events dedicated to the beauty sector, reference of a community of over 600,000 operators and more than 10,000 companies from all over the world presents "Blooming Beauty"....         Read more [...]