Over the course of my career, I have been privileged to work on over 800 brands, ranging from global to regional and local, with a strong focus on beauty and home care categories.

In parallel, I have been invited to speak at numerous conferences, exhibitions, and corporate events, where I have emphasized the importance of design and strategic thinking. I advocate for packaging as a brand’s most powerful communication tool.

I also spent 8 years based in Singapore, overseeing projects across the APAC region, while overseeing global projects created by my French design team in Paris. Over the past 18 years, I have conducted extensive market visits

in countries including China, Hong Kong, Myanmar, Vietnam, Thailand, Sri Lanka, India, the UAE (Dubai), Japan, Singapore, Malaysia, Indonesia, and the Philippines, among others.