Erica Moore is Head of Evaluation at Fragrances of the World, working alongside fragrance authority Michael Edwards since 2003 and serving as his full-time evaluator since 2010. In this role, Erica leads the global collection and evaluation of fine fragrance launches, building strong partnerships with brands, perfumers, and fragrance houses to ensure the accuracy and depth of the industry’s most trusted fragrance classification resource.
With over two decades of experience, Erica brings a unique birds-eye view of the fragrance world – spanning markets, creative processes, and olfactive trends. Her work is grounded in an understanding of fragrance composition and raw materials, supported by a global network of evaluation professionals. She is known for her collaborative approach and her ability to work intuitively across the fragrance development lifecycle.