
Cosmoprof Asia 2025: Beauty with Purpose
Boutique, a charity initiative dedicated to the world of beauty, is coming back to Cosmoprof Asia!
At Cosmoprof Asia 2025, we’re combining the world of beauty with the spirit of giving! Through our BOUTIQUE charity programme, attendees will have the opportunity to explore and purchase travel-sized flagship products from leading brands.
All proceeds from product sales will go directly to our selected charity for 2025, The Women’s Foundation (TWF). Together, we can make a meaningful impact through the power of beauty!
Are you a brand looking to make a difference? We’re inviting product sponsors and charity partners to join us in this inspiring campaign. Contact us to participate in this meaningful initiative.
About The Women's Foundation (TWF)
The Women’s Foundation (TWF) has been at the forefront of efforts to improve the lives of women and girls in Hong Kong since founding in 2004. From the classroom to the boardroom, TWF supports women and girls from all backgrounds to thrive. Through programmes, research, education and advocacy, TWF focuses on:
•Challenging gender stereotypes
•Empowering women in poverty
•Advancing women leaders
Together, TWF aims to build a gender equal Hong Kong.
Beneficiary:

How it Works?
1) Know the Products
Visit the sampling bar locates at Hall 1E at the Hong Kong Convention & Exhibition Centre (HKCEC), which features limited selection of products from exhibiting companies.

2) Choose!
Attendees have the opportunity to choose FIVE product samples from the floor.

3) Donate!
For a minimum donation of HKD100, you will be able to tae home your bag of goodies. All proceeds will go to The Women’s Foundation (TWF), the designated beneficiary for 2025.
