WeCosmoprof International, the new digital event under the Cosmoprof brand designed to enrich the virtual event space, with its first edition will take place from 7 to 18 June 2021. An eco-system without borders using cutting-edge technology, WeCosmoprof International brings together the entire cosmetic industry in complete safety.

Encompassing the entire community of the Cosmoprof family’s international network thanks to the synergy between its platforms, WeCosmoprof International incorporates Cosmoprof Worldwide Bologna, Cosmoprof Asia, Cosmoprof North America, Cosmoprof India and Cosmoprof CBE Asean. Stakeholders from all continents will participate, starting with Asia, the market that first returned to a growth economy ​​after the pause in activity due to the pandemic, and moving on to Europe, Africa, Oceania, and the Americas.

Cosmoprof My Match. The significantly upgraded matching software seamlessly connects customers, and includes enhanced accessibility for industry players in China, which will facilitate relationships between stakeholders in Asian markets. Virtual meetings through live chats and other interactive systems will be joined by new functions that monitor progress with the analysis of visitor data and chat results. In addition, the download of potential business contacts will facilitate business relationships even after the event, offering new networking opportunities to companies and operators.

The event will feature specific content thanks to Cosmotalks – The Virtual Series, with insights into new trends and the evolution of crucial markets for the industry, and Cosmo Virtual Stage, with contributions dedicated to the professional channel.

WeCosmoprof International is organised by Cosmoprof Asia Ltd, a joint venture between BolognaFiere and Informa Markets. During 2020, the digital events of the Cosmoprof network registered the participation of over 50,000 operators from 120 countries, and more than 10,000 users followed the webinars and video contributions.

We look forward to seeing you virtually in June, and in-person in November 2021!

Click below to read the entire Press Release.


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